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      Core Values:
 - Is the principal driving force behind the authentic development of every person and of all humanity especially for justice and the common good.
 - Charity is love received and given.
 - Is the principle of the centrality of the human person, as the subject primarily responsible for development.
 - Is a responsibility towards the poor, towards future generations and towards humanity as a whole. Where all decisions should mirror the creative love of God, from whom we come and towards whom we are journeying
 - Helps us grow in universal brotherhood and solidarity so that “they may all be one”.
 
Charity in Truth
Economy of Communion
- Help people in need - creating new jobs and intervening to meet their immediate needs.
 - Spread the "Culture of Giving" and of loving - indispensable and necessary values
 - Grow the business - which has to remain efficient whilst remaining open to giving
 
Quality of Life - Living an integrated Rainbow Life [at Work]. It tells about a colorful yet meaningful and productive life centered on love. It talks about how the rainbow colors correspond to the different aspects of man’s life as follows:
            Red  - Work and Economy
            Orange  - Unity with People
            Yellow  - Relationship with a Supreme Being
            Green  - Health and Physical Fitness
            Blue  - Harmony with the Environment
            Indigo  - Wisdom and Continuous Learning
          Violet  - Communication